Over the coming weeks, we'll be breaking down the techniques and technologies we used to create our recent updates to this site, as well as our new shop at ShopAirtype.com. In this edition, Marcus will give you a bird's eye view of some of the changes we made to improve mobile support and page load speed.
XGO makes some of the hardest-working apparel out there, though you'll rarely actually see it. Their base-layer is designed to be worn against the skin, under your clothing, to keep you warm and dry under the toughest conditions. They're designed with tactical forces in mind — military, law enforcement, and rescue teams, among others.
Ned loves to stay ahead of the game. We were asked to update the site we'd done the year before, eliminating Flash and leveraging the power and ease of the PhotoShelter platform for presenting and selling prints.
Polarmax is a technical base layer apparel manufacturer located in West End, NC. They needed help leveraging their brand in a world dominated by Under Armor, Patagonia & Icebreaker.